So, I was toying with the idea of no longer offering 1 hour appointments and just wanted a little feedback.  

  The reason I've been thinking about it, is because a lot of times an hour simply isn't enough time to provide the quality experience that I strive for.  Well...not that it isn't enough time, it's that I simply go over appointment times (often enough) because we are usually lying back and enjoying the afterglow and conversation, or we're still going.  Also, I feel like that extra half hour truly gives us a time frame in which we can fully relax and enjoy each other.  

And to be perfectly blunt...if I happen to go over our time by 30 minutes, anyway, it would give clients a better value for their money, and put more in my pocket, as well.

So, what do you guys think?
Pros? Cons? Thoughts?

I don't have VIP  status, so I'm going to post my thoughts here.

I looked at your market briefly both in terms of like and different providers that might be your competitors. Looks to me like your current 1 hr. price point is about right; you should be getting traffic. I would suggest you be guided by how your competitors price extended time. Think about how your clients' experiences might differ in the time spent with you versus your competitors. That's a value factor that only you can judge. I presume you want to stand out since this idea is creative. You strike me as a an interesting creative person, and that's a value factor too.

I would be concerned about impacting your existing clients; they are hard to replace. Maybe make the minimum mandatory only for new clients as an initial strategy and see how it goes. This is why you sell value (subtly of course). You also might introduce a new 1.5 hr. offering to existing clients at a reduced rate at some point, but do so carefully.

Best of luck to you!

From your perspective, I understand what you're saying and I like your approach that "an hour simply isn't enough" because of your commitment to a quality experience. As one who shops around, though, I don't really like to see that 1.5 hour price point as the entry-level donation. You know your client base better than I, but I'm one whose limit is around your 1-hour range. I can't just throw money around like I'm some kind of C. Montgomery Burns because I do have a finite budget for hobbying. If you only had a 1.5-hour option, you wouldn't be a consideration because I'd be instantly priced out or would have to do without for longer to save up (and this is not a hobby built on self-control). Also, it's nice to have a shorter entry-level time so a guy can test the chemistry before committing to a higher level of service.

I will say this as well with the understanding that I would never devalue your time and only you know what's right for you: The girls that I repeat with consistently have a looser, open-ended appointment time (although they don't advertise it up-front, obviously). I know when I'm with them, the clock doesn't matter and plenty of times I've looked at my phone when I'm leaving and I can't believe how late they let me stay. They probably look at it as a smart business move in the long run and it is in that I keep going back. Many times I consider seeing other girls, but being able to rely on that relaxed no-rush visit, as well as the chemistry we've established in that build-up and wind-down time, can often trump other factors. I'm not saying you're a clock-watcher snow-shoveling guys out the door, just that this is the approach for the ladies that have gotten more of my repeat business and, yeah, I definitely even feel obliged to revisit because they went the extra mile for me.

BTDubs, the pic with the cat ears and the short hair: very cute!

I totally agree with you. I think 90 is great to have some time to relax and get to know one another without having to feel rushed. Ideally, So, if you charge $200/$300, offer me 90 for $250/$400. I think the extra 90 minutes will make for a stronger connection and better session which will lead to more desire to repeat. And in practical terms, the extra 30 will very often be spent talking anyway. Just my two cents.

You've all made some good points, and I'm certainly appreciative.
I've seen a few girls who offer nothing less than 90 minutes, but I think you guys are right (at least for the market I'm in).

I adore this business, and I've made some wonderful connections with my clients., and creating a positively memorable experience is what I strive for, with each and every one.
But...I certainly don't want to discourage any potential clients, either.  

Hmm...I suppose I'll stick with what's been working, so far.  The thought of a little more money is tempting, but I love that I have my loyal regular clients, and I don't want to lose any of them.
We just have too much fun!

Thanks guys!

i prefer 90 minutes min. An hour is not enough to break the ice... and more.

Assuming your current rates are competitive with highly regarded providers (as defined by market demand), raising your minimum rate based on more lengthy advertised session times given to the customer would probably raise your average revenue per visit from new customers, but decrease total revenue and number of visits from them.  Expenses wouldn't be affected, I'd guess.  I also assume your current repeat customer base wouldn’t be affected by the new pricing.

My reasoning for the decline in total visits is that the higher minimum rate translates to greater risk of wasted money in the minds of potential new customers if the 'chemistry' is lacking.  And for some customers the extra 30 minutes may not be valued if there are no shared mutual interests to chat about, even if the chemistry during the preceding 60 minutes was great.

My opinion is based on general experience, observation of ads, comments/reviews on this board, and personal experience with someone I've spent much with, who seemed to recognize this dynamic.

Good points!
I know that it would affect the number of new clients, but the increase in revenue per appointment would negate that, to a point.
It's something I was just kinda throwing around and wanted to get some feedback from y'alls side.

Right, but I'd guess the increase in average revenue per appointment would only partially offset the decrease in number of new clients caused by the higher minimum fee, compared to the greater number that would have visited absent the minimum.
...
Suggestion:  talk to providers that you know are making alot of money about their 'strategy'.  My bet is they have fixed reasonable rates in the upper range of actual market value, yet are flexible in working with repeat customers, advertise no graduated session times/fees or VIP nonsense, exercise great personal/social skills in welcoming customers and screening out deadbeats and macho jerks, give great service perceptively taylored to the customers' needs ... and are constantly in demand.  (Notice I did not include anything about being ravishingly gorgeous.  That's not required as long as it's above a minimum standard, and you are way above that, anyway.)

I prefer the 1 hour minimum, but that's me and my budget. I bump up to 2 hours with an ATF GFE who offers a great rate- 1/2 of her hourly rate added for the 2cd hour rather than the usual double the price most providers charge. It's a great incentive for me, more $ for her, and less work verifying or hoping to bring in clients.

So, honestly, if I was seeing you, it would depend on what your hour rate was, and what your new 1.5 hour rate is going to be...and what you charge for 2 hours. Confused? I hope not

Cons- For me it might mean I see you less often if I'm a regular, but (Pro) for you it might be more $ in your pocket.

Final thought- If you were going over our 1 hour time together by 30 minutes, I'd be generously tipping you anyway for that benefit. However, it sounds like your clients are doing that for you.

If you see, say 45 people a month at a rate of $400 an hour and go over a half hour on bookings, you're giving away 22.5 hours of uncompensated time. That, at a 400/hr rate would me your out $4500. Do that consistently over a year and you end up +/- 50k.

Reserve overtime appts for your best clients as a reward/discount and introduce a 90 min rate in addition to your current 1hr and then advertise your 90 min as recommended appt duration with the disclaimer that 1hr is difficult to manage a high quality encounter.

I don't think anyone is going to fault you for a preference of having high standards for sessions. For what it's worth, o did exactly that and haven't seen a negative change in number of appointments. As a matter of fact, I've had quite a few regulars wonder, prior to rate restructuring, why o wasn't offering 90s, which is one of the big reasons I've tried to prioritize it now.

This is a great thread. Lots of good insights. Ivy - I'm curious to know how many of your regulars are scheduling 2 hour appointments if they've grown to expect 1 hour is typically 90 minutes of your time. If you offered 90 minute price point, would your regulars hope for a 2 hour session? As a new client, I'm always mentally preparing myself that a session may not live up to expectations. If that happens, I'd prefer to walk away with the least financial loss possible.  As a new client, when an hour appointment ends up running longer - I conclude that I've received good value and perhaps there is chemistry to build upon. In these cases, I'm most likely to repeat. To River's points, this is business and you should be a smart business woman. But in this business, you are selling illusion and fantasy, so I suspect there must be a balance struck. If a provider is all business - and at 15 minutes before the appointment time is up -  asks me when I'm going to cum, so that I'm punctually exiting when time is up.... at $150/hour I might let that pass and consider seeing the girl again. If she Is charging $400/hour and taking that clock watching approach, I would never consider repeating.

-- Modified on 7/19/2017 8:20:09 PM

I have been dating transvestite tops and bottoms for 43 years and I've never has a session that needed to go on for more than 15 to 20 minutes.  If girls realized that is a trick's preference the could raise their earning by 25 to 50%

... from the voice of experience!

Not to justify rush jobs so prevalent in this biz, that detract from the enjoyment, but what a customer thinks he's buying beyond the sex actually is worthless unless given away for free.

Time is the only thing in life that, once past, can never be earned back. Sex is given away to some for free. If one is paying for something given up for free, does this mean that every incremental dollar a client spends above zero is the amount he has over paid?

All desirable human interaction is more valuable if given freely, rather than conditioned on material gain by one participant and loss by the other.  But enjoyment of companionship and sharing of interests is much more diminished if not given voluntarily and mutually than are physical pleasures such as sex, massages and the like.
...
So, for me, the depreciation of the physical enjoyment due to its being conditional on my material loss isn’t so great as to render it not worth engaging, and I don’t consider that a waste of money.  But rather than pay a surcharge for additional time spent after the physical part to someone who wouldn’t be interested in chatting with me if I weren’t paying her extra, well ... I prefer spending that elsewhere.  On the other hand those who I like being with and who freely reciprocate, I see many many times.

The problem with that is;
1. Many times when figuring on an hour, it's done over with, in about 10 or 15 minutes.  Unfortunately a lot of the "special" ladies are like that.  So it would only be worse figuring on 1 and a half hours and only getting 15 minutes.  It would be great to have the money back for the bad times.  One good pretty lady did actually refund me a part of it.  And she actually seemed better than some others!  

2. If you go to 1 1/2 hours, than you may decide that aint enough time and go to 2 hours.  It would be best if you offer 1/2, 1 hour and so on.  If someone likes you for a half hour, then they may change their mind and opt to stay an hour or longer.  And plus you may decide you don't want them around any longer then a half hour.  Well, I'm heading out down here before it get's too late and too cold.