I recently came to Chicago and have been tweaking my rates due to changes in strategy, demand and location. I finally figured it out, but who knows lol.  
   
 Question #1:  
 I've had some guys express suspicion and confusion due to constant site changes and rate structure changes. After I explained the situation they understood… however, some don't ask.  
   
 Ladies, would you suggest putting the above explanation on the website?  
   
 I also notice the term 'hooker math'. Would you ladies say a longer excursion would jump a bit in rates vs structure due to the expense of the longer hours? I can't just sit in a regular hotel room for a long appointment, so a suite costs a significant amount more.  
   
 Question #2:  
 I hear some say a provider will look like a jack ass if they go up to a certain rate, then knock it down when they realize it may not work. I don't feel this way as that is something many businesses do when supply and demand change.  
   
 Question #3:  
 Regarding status: GLS seems to be a nice site. How many guys use GLS as a determining factor for a provider. Providers, I believe, need a minimum of $500/hour, but I think $800/2 hour minimum is also acceptable.  
   
 I am asking the Chicago ladies and gents this because this is where I run most of my business.  
   
   
 Any answers would be helpful. The occasional sarcasm is definitely welcome as well. Just be ready for a sarcastic response! LOL  
   
 xoxo,  
   
 C

-- Modified on 2/14/2014 10:27:45 AM

The key here is that we are not all selling the same thing, and if you try to be everything to everyone, you will only succeed in being nothing to anyone. What do you want to sell? How long will your ideal thing that you are personally selling (whatever service or experience you want to be provide) take? What sort of audience would be drawn to your particular service/experience? Where are you presently in your capacity to provide the service/experience?  
   
 1) Rates should reflect the experience/service you want to create. Create a fixed point-"I want to entice patrons to see me for X amount of time, and are seeking X." ALL OTHER RATES SHOULD REVOLVE AROUND THIS POINT. (In fact, everything should revolve around this point.) There is a bit of play in how you may want to do this, however.  
   
 For example, I entice patrons to see me for dinner dates, clockfree dates, and travel. I do this by both starting high and ending lower than even most other ladies who are quite a bit below my initial (ie-my 2 hour) price point, and by creating my first "time discount" at my dinner date option. Notice that it only costs a mere Benjamin to jump from 3 hours to 4. The gentlemen and couples I'm seeking are those who identify with the idea of desiring a wholistic experience, rather than a service, and thus would already be attracted to longer engagements. Many (but not all, of course) of the gentlemen posters on this board may consider things like experience vs service and similar items mere meaningless semantics, but I think it's worth pointing out that most of them clearly identify with the idea of "service" (and even within what qualifies as "service" there is disagreement...semantics indeed) In other words, there isn't enough of a mix on this board to establish what are legitimate audience options are even available to a companion. This leads me to what you are selling, and to whom:  
   
 2) This should go without saying, but not everyone is in this for the same reason. What do you want to sell, and to whom? If you have not already done so, try making some quiet time to imagine your ideal date. When I say "ideal" I don't mean the pie in the sky winter trip to the Bahamas that may come around every so often, but your ideal every day date, the one that will sustain you both financially and in terms of your personal sense of fulfillment.  
   
 There are some important things to consider here. First, release any judgement you might have regarding your preferences; there is no "should" or right/wrong here. One extremely successful lady I know once commented that she HATES any date that involves lots of conversation, and actively encouraged her dinner date seekers to book all future dates as shorter (1-2hr) encounters, all BCD. She knew what she wanted, and what working environment she was most suited for and ran with it, making tons of $$ along the way. A short order cook cannot sustain a 5 star restaurant, and the painstaking detail a 5 star chef is going to make a massive mess of things in a fast paced diner.  
   
 Second, after you've really released your judgement, take a moment to consider what your capacity is to fulfill this thing you want to sell, and where your talent is in providing something distinctly different/better from others selling the same thing. It's ok to invest in self improvement to get where you want to go. If your primary interest is 1 hour dates, pick up a copy of the Kama Sutra, take a class on Tantra or dirty talk, or make a sincere investment in killer underthings (actually, I think every lady should be doing that last one). If you want to attract the crowd interested in companionship outside of the bedroom, read the magazines and news feeds they read, follow up on your education, and keep your activities and interests diverse, so that you have a variety of platforms to not just converse about, but to genuinely connect and bond over.  
   
 Finally, take some real time to consider the cons of the date structure you might want to pursue and/or what you want to sell. There ARE detractions to every approach, whether it be how people perceive/judge you, how frequent you will pick up dates, the negative side of the type of gentlemen you might attract (every patron has their positives and negatives, just like everything else on this planet , etc.  
   
 3) With regards to Marketing, as one lady friend recently said "all roads lead to Rome." Yes, certain ad sites are more or less likely to attract your ideal target audience, and it's worthwhile paying attention to your sites analytics and asking gents where they found you. However, what you need to focus on is your personal "Rome"-ie, your website, blog, ad content and anything else directly under your control. Any ad venue is gong to get you hundreds of click throughs, but that's meaningless if they are stopping at your website/blog/whatever and aren't following through to reach out to YOU. Use your ad content to attract your ideal audience to click through. Your website should then follow up by continuing to appeal to this audience, with the rates/date enticement being in line with what they are looking for in companionship.  
   
 See the common thread? Figure out what you want in total detail, and the audience who will be most satisfied with that service/experience/whatever. Then make your site/etc for THEM, rather than for YOU.  
   
 Best of luck, hotstuff. Feel free to hit me up via email if you have further questions!