SA made this change several months ago in response to Google guidelines for "user generated content." In other words, SA doesn't want to be liable for specific public messages of its "members." It is annoying for those of us who actually want to read profile content. Still better than Apple which no longer allows the app, at all.

I got a message from the app about a month ago saying the Apple store was longer longer allowing the SA app to be distributed though them and giving instructions for added a SA.com Web Button to your home screen or to an app group folder.  
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use your phone browser to access seeking, then add the page's bookmark to your phone's home screen or put it in a group. It's not as good as the app, but it's much easier than going to your browser first then pulling up the URL.
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Life is good.
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The Cat