I am going out of town next week to upstate NY and wanted to check out what providers were in the area. I went to a popular website which I can't name here that also has reviews on it and my small head selected a provider immediately.  

But she had no reviews on here. My small head refused to quite because she was that hot so I dug deeper by starting with a search of her phone number. It looked legit and even had the name from her profile associated with it.  

The problems started when I noticed that she had no rates posted on her profile, which I guess is fine as maybe she wants to keep them fluid, but when I did a reverse image search, two of the pics came back belonging to an instagram model who is not a provider as far as I can tell. Plus, this instagram model looked Filipino or Vietnamese and this provider was Caucasian as per her profile (the two pics had the face cropped).

I am not going to book this girl due to lack of reviews here (as I have read here...), but I just wanted to know if this is a common thing providers will do to get clients. Find a woman with similar build and appearance and just use her pics mixed with some real ones? I noticed also that some reviewers say flat out "not the girl in the pics but still hot" and TER allows one of the fields in the review to even say this.

Oh, gosh!  So many red flags!  Stay safe!

Xoxo

Jenny

And this being an unregulated, illegal one, means that the consumer (i.e. the client) has typically more to do in terms of research than any civie service/product. There are so many tools at our disposal for that research and you used them well in this case. This is a great thread for new people to this realm as they can see how one of the ways deception can occur.
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To answer your question, I guess it depends on how you define "common." If you talking about SWs at large and in general, yes, sadly it's a rather common practice. But if you are talking about women that use TER and are reviewed here, I would say it's mostly uncommon.  
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But that is my experience and others may have different ones. Guys who often TOFTT will run across what you are saying routinely but most of them have the knowledge and experience to avoid the charlatans. I am not part of that group, for the most part, so my research is a bit less extensive as I am seeing easily verifiable women for the most part.