Whenever I go onto a board I notice that term being used all the time. I once went on a board where nearly every single thread started by a provider she was supposedly the "The Ultimate" at something. Yet some posts below another provider is saying she is "The Ultimate" at the very same thing LOL  So questions to hobbyists and providers:

1. What makes one provider "The Ultimate" than the other--although both are saying they are the "The Ultimate"?

2. Hobbyists-- Do you find this term overused?

3. Providers-- Do you find this term overused? Have you ever used it in your posts? What sets you apart from other's who are "The Ultimate"?

Well, I have the Terminator 2 Ultiate Edition DVD at home.  Which was then replaced THIS year by the "Extreme Edition".

Sigh, don't get too caught up in words like "Ultimate". It's only marketing hype.  Concentrate on the details of the reviews here on TER instead and come up with your own conclusions.