It is their money let them spend it how they want to.  Not how I would spend mine but everyone has their own fetishes and fantasies. In a sense maybe they think they aren't breaking the law since no intercourse occurred.

Why do I go back to these massage providers?  Because I had a good time and enjoyed myself.  I think that we all have differing ideas of what a good time is.  Some want only FS or a BBBJ or to have some connection to the provider.  There are some FS providers who are uber hot and do everything that you may want but are mechanical and you won't repeat.  I will go and see these providers because they are hot and provide a good service.  Sure I would appreciate more but that is not the whole point for me.  If you won't see a provider who won't give you a HE then don't go see them.  Apparently I am not alone in my opinion but I will let others speak for themselves.

FALSE ADVERTISING

Three cups, I couldn't agree more. Any ladies that do not offer a HE should list under "massage" under "services" on BP. For them to list under "Body Rubs" under "Adult" and show the pictures they show is False Advertising plain and simple. Their prices are generally $40-60 over market for what they deliver. In other words, they are a scam and no one should be encouraging their behavior.

but I would expect at a minimum she be topless if not nude, with body to body or reverse being involved.  Personally, I don't get why anyone would patronize a provider without at least some sort of HE with her assistance.  But, depending on quality of massage and amount of time, I could see a nude body to body experience might be better than masturbating to porn.  But if there isn't really anything erotic with at least some nudity involved then the ad doesn't belong in the Body Rub section.

Everyone knows the "next time " bit some DIY parlor gals use isn't likely gonna happen . They bank on that factor ...
However if she IS a full on HE provider you never know, YMMV can be a good thing
for me as I get to know them & I get more comfortable = better for you . Its about my trust.
Nevertheless its still a service.
I have gotten massages for $80++ at Aveda or another fancy spa they don't wipe the lotion off but they at least feed me lol

So if they arent a fancy spa & they aren't puttin on the Ritz for you yes I agree it should never cost more than $80.
There are legitimate massage review sites to rate them on you know.

I also believe NON-erotic massage does not belong on this site at all.
Doesn't matter where they advertise no one really
takes massage therapy /complimentary healthcare seriously here anyway so it doesn't matter.
Just shouldn't put reviews up other than a casual board post saying no HE provided but a good massage or whatever.

Not all those places are bad mind you.

That way they aren't getting the wrong attention by non -VIPs who can't read the entire review
if it doesn't state from the get go there isn't any HE or other extras they cannot tell.

It can cause problems for ladies at the place where they should feel safe working in
Im talking sexually aggressive clients, booty grabbers (I love booty grabbers) etc
can be a legitimate therapists nightmare & make her hate her job.
just because a lady dresses nice and is very pretty doesnt = automatic handjob ho
to be honest here some of us didn't spend the time and effort going to school getting degrees in massage therapy
to be laying on our backs(unless we WANT to )

I've had some of my regulars showing up at my legitimate massage job
they didnt know i had, they went on asking for the same services I provide at my own oitside business in a chiropractic clinic.  Really?  
it annoyed me, I mean they don't realize how much trouble I can get into or trouble themselves.
There's my. 02