i use lube or the massage oil for the HJ portion... or spit.

for a good deep stroking type massage.

Lotions tend to dry out quickly and leave a residue.

There are good massage techniques that don't require any lotion or oil:

Feather massage, deep pressure point and one that I really love:  You take a warm bare moist terry cloth towel and place it over the back, then squeeze the towel by grabbing bunches of it along with the flesh along the sides moving from neck to lower back and then back up.  It is beyond heavenly.

My favorite K gal taught me that one but she's been AWOL for over a year, alas.

Lube is the best, lotion a fair substitute.