many companies already do this to you! FB, Google and Amazon come to mind.
The Govt says they want to do this to allow Comcast, etc to be able to compete with other companies that already are out there........ selling YOUR info!!
Ever notice how after you've Googled something like "Cabins in the Rockies" or some such, that you get slammed with all sorts of Pop-Up Ads for cabins in the Rockies? Your Google Search now has you followed!
Amazon and other places also may be sharing your purchase info with others, that then generate more Ads, promotions, etc all to get you to buy MORE!
Face it, there is no more real privacy anymore. All your electronics are all so intertwined, all your online biz, purchases, Searches, online banking, your cable TV and Internet, your smart phones, the Nav System in you car.......... even my home electricity use is now read via a satellite!
For my hobby stuff, I use a long forgotten about laptop, using a Windows system that barely works. I log in via IE, That old laptop is deeply hidden in the house and only gets pulled out when I am alone.
I use a fake email name that I registered via a fake name in a state that I have never lived in. I am using this old piece of crap laptop right now! I NEVER log in here or other hobby places with my smart phone or my regular laptop nor even the older one I used before that!
We all saw what happened to Hillary and her secret server. Even when 'wiped clean' stuff was still retrieved.......... she should have sent that entire computer system and server on a one-way, 100 mile trip offshore!
I keep my Location on my smart phone OFF....... I try to keep as 'invisible' to the Govt and to the world as I can. Maybe I need to go live in a cabin in the Rockies!