There is a saying which evolved most likely from Plato's dialogues, "you don't know what you do not know".

As I said to one of several new agency owners I mentor:

" What? You thought this crap was easy? Au contraire those of us who know what we're doing make it look easy. However it's not."

Until you actually start an agency, run one as a business, you don't know shit. So put on your backpack, sit down, shut up, we're going to school and you might learn something.

This industry at the strata we work at has been on a decline since 2004. As  a new generation with a different value system began to take over. We have always been divided by price point, social class and operational philosophies in most markets. Yellow pages operations, you know the one's in the yellow pages who traditionally would sucker you, I mean up sell you and not deliver; discovered they could migrate upward to the internet. Unfortunately, many of them brought their street mentality ways with them since it was all they knew. A result of this was clients were not able to tell the honorable from the rip offs which was part of what drove review site evolution from the 1990s.

As disposable income fell in many markets, competition increased as more and more women, who were hit on in the frozen food section of the grocery store, thinking they were marketable; decided to jump into the pond.  The problem was, traditionally in many places, women were mentored. Either by another woman or she started with an agency learned the business then did her own thing. Due to so many women jumping in and not knowing what they were doing, it changed a market balance in a number of places. I have nothing against independents, just like agencies there are good ones and poor ones.  However,  so many were coming in, mimicking what others where doing not understanding why. This perpetuated poor business policy or habits. In turn many of these unwise methodologies have now become accepted practice.

Fast forward to the here and now.
Industry revenue overall is declining just as many other businesses, however our expenses are increasing, just like every other business. If an Agency owner is a business person, ratio's are determined by business reality. There is no set formula to look up in a book, each owner has their own driver to that end result.

Now let's be clear about a few things:

1) The Agency brings in the clients and maintains the relationship.

2) Clients belong to the agency, not the "girl" as you like to call them.

3) Associates pay the Agency for use or access to those clients and to handle all related activities which results in a meeting. In addition to bring an undefined level of safety.

4) We're not taking "her" money, she is using our infrastructure to accomplish a goal of making money. An infrastructure which she does not have, is not interested in having or doesn't want to be bothered with doing for herself.

Until you step up and actually run an agency, learn all the hidden expenses, fixed and variable you don't have a clue. Contrary to popular belief most of us are not making Millions siting on our asses as the media would have you believe. You could in some markets, but then you would have to be such a dick it would eventually catch up to you. Oh wait, it already has for a few Agencies in MD|DC\VA who are not around anymore.

Ratio's vary from 70-30 (Associate : Agency) to 40-60 (Associate : Agency) on the low-end, in low-class operations. Not all Agency operations have the same methodologies, policies or principles. I personally know of a DC operations who's fixed costs are three times mine because of how they do things. However, I spend a huge chuck of change on dedicated servers because I own over 30 escort related websites on top of everything else.

Lastly, some of you really don't give a crap about these women. You WANT what YOU want and you'll play whatever game, lie cheat and steal, to get it. The real issue is, compared to some independents, the good agencies support boundaries and will and have the "means" hold you accountable for your Bovine -Ecoli. You know perfectly well, you fuck up, there could be consequences. Now an honest man, dealing with an honest agency owner has NOTHING to fear.  He knows, if there is a problem call, that owner will work it out, everyone is happy

Those of you who are great and honorable men ignore the next part, doesn't apply to you:

However, those of you who are snakes and can't be trusted, we are in your way.
This is also why so many of you mean-spirited, mealy·mouthed cowards use an alias. We both know, we will never do business and that's ok, you're not my target audience so neither of us have lost anything.

I'm done with this, moving on now.


Lee Dreams

nemo me impune laccessit


-- Modified on 2/22/2013 12:53:35 AM