the "and" to "or" then it makes sense.  Must be a  typo.  The ultimate YMMV girl.  

is "It's me or it's free".  

But there are a myriad of other statements that are used that are often humorous.

It's the zing that is supposed to grab our attention, though slogans get so overused so quickly, that they lose any effectiveness they might have ever had.

 
Consider the famous slogan that had its own buyer beware built in:   "At these prices, they won't last."

glamorous, etc. to the many adjectives and adverbs that are often used in ads.

The ladies that I see multiple times, obviously leave me completely satisfied. That's why I crave more of the same and go back again .

More of "completely satisfied" is exactly what I enjoy.

More, more, more................  give me more.