And I hope to attract clients that read and appreciate it. My ads can range from a short paragraph to several, but I rarely if ever post the same ad twice. Sometimes they revolve around a theme, sometimes they focus on a new policy I have or information I want to disclose. But I usually spend anywhere from 30 minutes to 3 hours crafting ads just for TER each week or so. I've started writing on my blog more and cross posting blog entries if I feel they would make a good ad. I try not to repeat what's on my site, but either to show an aspect myself that isn't apparent there, or further develop one that is. However I do always post a picture. I'm actually getting a new photo set done soon I think will do a much better job of visually conveying my persona and narrative than my current pictures do. I realize pics are very important, but feel me text sets me apart and attracts the sapiosexual sort of men I like to see. I really like when gentlemen compliment my text, it's the single most time consuming aspect of being Ava and I appericate acknowledgment of a job well done. That said, I won't turn my nose up at a compliment about my legs

Great thread btw, I imagine both guys and ladies have different preferences. I know women who hate writing and basically post the same ad every week. Seems like they do just fine.

Just like in dating, if there is not that initial physical/visual attraction, then most men will never take the time to get to know the woman on a deeper level.  This is admittedly shallow, but I don't think it is false.

That said, I too scroll down to see the pic first.  And I don't need to be blown away by the pic(although that's great), but I need to have some initial attraction.  If so, I will scroll back up and read the writing and hope to be attracted to the provider's wit.  For me, personally, humor goes a lot farther than me than a deep writing or poem.  But that's just me.

But yes, it all starts with the picture.

Having been married to a provider I know she spent hours working on the "perfect" ad, and I may not miss her, but I can appreciate the effort that is put into some ads.

For me, if it's someone I have seen, or someone whose ads I have seen before, I generally skip them unless they say "New Pics", because like the OP says..men are visual creatures. I have scheduled with a provider after having not been that amused previously, just from seeing a "new" picture.

If there is a link to a website and NO pic attached, I will look at the profile and see if she has P411, as I don't care for click bait and popups.

Good thread topic.

I agree that there must me a good pic.  I don't understand a lady putting an ad up and not including a pic, but it happens.  As a guy I know you have to catch my eye right away.  If there is no pic, chances are slim I'll click the link to your website (hopefully there is one).  Yes, I am that lazy.  And my attention span is so short that I don't even have the time to...  SQUIRREL!!!

Ladies, remember that ads are the hobby equivalent to billboards for us gents as we are barreling down the highway of life.  If it doesn't visually grab us by the cojones and make us say "Great Hadrian's Wall - That is one magnificent booty!!!!" (Oh, feel free to substitute your female body part of choice), then it isn't worth the time to post it.

What kind of pic is preferable is a whole other topic of discussion and is highly subjective.  I personally appreciate a nice, recent selfie that changes weekly (or often).  Pro shots are nice too as long as they are kept up to date.

After that I do enjoy a paragraph or two exemplifying the lady's personality.  Hopefully flirty, seductive, intelligent, and clearly showing she has a good sense of humor.

Then donation, how to contact her, and schedule - all are good to include.

That's what I like anyway.

-- Modified on 12/10/2015 12:13:07 PM

lest the lady come off as a jabberwocky.

I'm sure most guys scroll down first to check out the photo. If the pics grab our attention, we'll go back and read the text of the ad, IMHO.

My former life was in professional services involving lots of proposal writing.  I insisted that my folks absolutely minimize the use of boilerplate - standard paragraphs that are sufficiently generalized to cover a broad array of situations.  As AVA said, it's clear when a text is specifically written versus the repetitive text found in many ads and websites.

Also intriguing are the ads using literary quotations to establish a theme.  Skylar Raine is a champ at this and the ad board will be diminished by her retirement.  Several others do this as well, but she is the one who jumps immediately to mind.

Back to my folks, I urged them each to develop an elevator speech - you get on the elevator with someone and they ask you "who do you work with and what do you do?"  You have a limited number of floors and no reruns.  What do you say that isn't blah, blah, blah?  I believe it is the same for providers - you are all unique (and wonderful) creatures providing what is, at least at the most general level, a homogenous service.  What is the characteristic(s) you can describe that differentiate you the best?  That's what you need to say.  Again, I think Ava and Skylar are both excellent examples of succeeding at that, among others.

And yes, I also look at the pic first  

If there's no photo, I use the back button. There's too many ads to be clicking through to the reviews and then to the websites just to see what the provider looks like. If the provider has included a photo, it shows that she cares enough to take the few extra minutes to upload one.  

Important info: where (touring city, fixed home city), price, any special policies.

Allusions to or outright statements regarding things the provider is known for are helpful. If the ad is saying implicitly or explicitly that she excels at BJ's, she has my attention. ;

I've spent a vast amount of hours working styling my website as well as trying to understand what makes good copy for provider ads. I am a still a fresh face to the hobby, & approaching the last city of coming out this tour. Though I have had a blast traveling the US & meeting Awesome individuals, I have not had the chance to entertain many "hobbyist" I have noticed having reviews are important for many in selecting your dates, but does not having them make or break whether you contact the sexy provider of your choice? The few gentlemen who raved about the great time they had and said that they would write a review, But i have noticed that alas, actions speak louder than words.  

So, Say a girl has an enticing title and you click on her Ad. you scroll down to a picture so nice it makes your jaw drop (: you scroll back up and briefly scan her Ad before clicking on her webpage.  you can tell that she is a fresh face and presumably low volume, but the visuals she has available has definitely piqued your interest. After clicking back on the TER tab, you notice that she has little to no published reviews.  

So I have 2 questions:  

~Are reviews & the opinions of someone else who has had their taste of her and choose to tell the world make her more desirable.. or do experienced gentleman in the hobby have different reasons for being selective against newbies?

&  

~Is there any advice on additional ways for an Indy stand out beyond Pictures & a catchy title, or do guys prefer to go to the agency's for their fresh faces?  

Thanks in advance!!

~ Z

Thanks in advance!!

Please include a great pic or pics (recent please), contact information, and a concise message in a positive format, perhaps with a bit of subtle humor. As Spinnaker deftly pointed out - think of the quintessential elevator speech. Extra points given for a smiles and\or sexy devilish looks.

Please do not make me click on a link to have to see your picture....it turns me off. Also, with all due respect, I typically am not interested in your bachelor's\advanced degrees unless you have an magna cum laude in sexy seduction and how to please a man

Seriously, the blurrier the photo the less likely I'm prone to see — with photoshop you can bait and switch with the same provider!