it can be even more interesting if the older woman with ice in her eyes is one you know socially. it happened once. in that case maintaining something of a "disreputation" is an advantage: it goes no further than the glacial glance, at least to your face. folks will talk among themselves. appeals for reform go nowhere.
but the flip side is how the younger guys react. some of the ladies dress a bit provocatively, and in that case the young-uns kind of smirk knowingly or enviously. my (so far) youngest provider friend dresses very simply, attractively, and not to draw attention. in that case the young guys are in a state of total confusion: "is she paid? is she his daughter? she doesn't look like him! but then again.. maybe...".